VENTURE CAPITAL, STARTUPS & FUND FORMATION

For the people building it, and the people funding it.

PAG Law advises founders and fund managers across the United States and Latin America — company formation, financing rounds, fund and SPV structuring. Partner-led from the first call.

Request a confidential consultation
Confidential. No obligation. A partner responds within one business day.
Partner-led
Senior counsel from day one
US + LATAM
One firm, both jurisdictions
Founders & funds
Both sides of the term sheet
Miami · New York
São Paulo · Bogotá
01  //  OUR FOCUS

Four things founders and funds come to us for.

Cross-Border Fundraising

Capital moves between the United States and Latin America in both directions. We structure rounds that satisfy investors, counsel and regulators at both ends.

Sector-Specific Expertise

E-commerce, micro-mobility, fintech, SaaS, edtech and healthtech. We have closed rounds in each, so market terms are informed rather than assumed.

Blockchain & Digital Assets

Token and digital asset structures, including a substantial Series A raise involving prominent investment funds — among them funds managed by a major global financial institution.

Growth & Exit Strategy

The round is not the finish line. We structure early so that the acquisition, when it arrives, is clean and the cap table holds.

02  //  WHO WE ACT FOR

Two sides of the same table.

Most firms pick one. We act for founders raising capital and for the managers deploying it — which means we usually know what the other side will ask for before they ask it.

Building the company

Delaware C-Corp formation, founders' agreements and equity splits, SAFEs, convertible notes and priced rounds, and employee option plans.

Raising and running the fund

Fund formation and LP documentation, SPVs for single-deal syndicates, Reg D and 506(c) offerings, SEC and compliance posture, family office structuring.

Cross-border within one firm

US entity formation for non-US founders, IP assignment across jurisdictions, and local subsidiaries — handled inside the firm, in English, Spanish and Portuguese.

Investor-ready from the first round

Seeing both sides of the term sheet tells us which points carry real weight in a negotiation and which can be conceded without cost.

03  //  SELECTED EXPERIENCE

The work behind the practice.

01

E-commerce & mobility

Funding rounds totalling hundreds of millions of dollars for leading e-commerce and micro-mobility platforms.

02

Fintech & digital assets

Raises for startups in credit card debt management and enterprise spend, and a Series A alongside funds managed by a major global financial institution.

03

SaaS, health & education tech

Financings for digital contract management and virtual collaboration platforms, telemedicine expansion in Brazil, and online learning platforms.

04

Exits

Representation of clients in significant acquisition events, including in the Buy Now, Pay Later sector.

Our Clients Say It Best

Obviomedia, Owner
I feel supported, comfortable, and welcomed, as if I were at home. I receive helpful suggestions and strategies that assist me in moving forward, and I feel well-advised.
Read more
Pulpo, CEO
Very responsive. Accessible costs.
Jimmy F, PCC
I enjoy my relationship with PAG law.  It feels personal, not superficial.  They make me feel confident that the important decisions we make are safe and sound.
Read more
Family Office CEO
PAG went the extra mile to get things done the right way
Read more
Family Office Finance Director
Excellent advice during the negotiation of deal closing contracts with the founders of the VC
Fix Payments Inc., CEO
Excellent and quick service on all requested work to solve several corporate matters.
Read more
Alejandra D, Obviomedia
I've really enjoyed working with Liz, Julian, and the team at PAG. The advice and responses are always spot-on and timely.
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Dan P, Pulpo
Wonderful service, responsiveness and professionalism.
Jimmy F, PCC
PAG has always provided an amazing service. Time to answer is quick, they have been there for us even on weekends when the situation requieres so. Overall our experience has been extremely positive and we’re very happy to continue working with you guys
Read more
Obviomedia, Owner
I feel supported, comfortable, and welcomed, as if I were at home. I receive helpful suggestions and strategies that assist me in moving forward, and I feel well-advised.
Read more
Pulpo, CEO
Very responsive. Accessible costs.
Jimmy F, PCC
I enjoy my relationship with PAG law.  It feels personal, not superficial.  They make me feel confident that the important decisions we make are safe and sound.
Read more
Family Office CEO
PAG went the extra mile to get things done the right way
Read more
Family Office Finance Director
Excellent advice during the negotiation of deal closing contracts with the founders of the VC
Fix Payments Inc., CEO
Excellent and quick service on all requested work to solve several corporate matters.
Read more
Jimmy F, PCC
PAG has always provided an amazing service. Time to answer is quick, they have been there for us even on weekends when the situation requieres so. Overall our experience has been extremely positive and we’re very happy to continue working with you guys
Read more
Dan P, Pulpo
Wonderful service, responsiveness and professionalism.
Jimmy F, PCC
PAG has always provided an amazing service. Time to answer is quick, they have been there for us even on weekends when the situation requieres so. Overall our experience has been extremely positive and we’re very happy to continue working with you guys
Read more
05  //  BEFORE YOU CALL

The questions we get in the first ten minutes.

If yours is not here, ask it on the call. There is no charge for the first conversation and no obligation after it.

A

How much does an engagement cost?

It depends on what you are doing. Formation and founder documents are usually a fixed fee. Priced rounds and fund formations are scoped before we begin, and we will give you a range at the end of the first call — including a candid view if another firm would serve you better.

B

We are pre-seed. Are we too early?

No. The cheapest time to get the structure right is before the first cheque clears. Cap tables, IP assignment and founder vesting are far more expensive to fix at Series A than to set up correctly at incorporation.

C

We already have a corporate lawyer. Why you?

General corporate counsel and venture counsel are different disciplines. We are frequently engaged alongside an existing adviser purely for a financing or a fund launch, then return the relationship afterwards.

D

Can you handle a round across the US and Latin America?

Yes — it is a large part of what we do. Delaware formation, tax structure, IP assignment and local subsidiaries on both sides, handled inside the firm rather than referred out.

START HERE

Tell us what you are building or raising.

A partner reads every one of these. You will hear back within one business day with a time to talk — or a candid note if another firm would serve you better.

  • Confidential from the first message
  • No charge for the initial call
  • A partner responds personally
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